Happy Friday everyone! Here’s what we’ve been buzzing about this week:

St. Louis Children’s Hospital was the first in the nation to successfully implant an artificial lung this week.  Doctors from Washington University say the lung saved the life of 2-year-old patient Owen Stark, who is the youngest person in the world to receive an artificial [...]

The unexpected happens most every day in our lives. It could be a nice surprise, like your significant other cooking dinner after a long day at the office. It could be trying something “old,” that is “new” again, like Pepsi Throwback and having that taste bring back memories of when you were younger. [...]

A colleague recently sat in on a Vocus Webinar and shared her notes with the rest of us. The Vocus Webinar was called “Does Traditional Media Still Matter?” And of course in order to comment on this subject, I’m relying on new media. Irony. Discuss.
One of the themes presented was [...]

An excellent example of the power of PR to follow advertising and marketing efforts can be found in the February 9, 2009 issue of the Wall Street Journal. Yes. I said it. The Wall Street Journal. And it is a crystal clear demonstration of the power of staying on YOUR message [...]

I’m sure many of you have heard about Oprah’s annual Favorite Things Show. It’s like winning the lottery if you happen to get lucky enough to get a ticket to that show – as demonstrated by the hysteria that ensued following the announcement of this year’s show.
Well, the other day I came across an [...]

Recently, the chief executive officers from the nation’s Big 3 automotive companies were in Washington, D.C. to ask Congress for a $25 billion bailout to save the failing auto industry. Their proposal failed, and not necessarily because of the staggering amount of money that was being requested. The executives didn’t have a very effective plan [...]

It seems appropriate as I get out the lawnmower for the first time this Spring, that we talk about changing landscapes. Every year, I spend a little more time in the yard; trees are bigger, shrubs have spread and well the grass just isn’t as green as Home Depot says it should be. [...]

Late December, 2007, a $507 million urban resort opened in downtown St. Louis, complete with a casino, two hotels (including Missouri’s first Four Seasons Hotel), seven restaurants (including two by celebrity chef Hubert Keller) and four retail shoppes.
St. Louis hasn’t seen a development of this grandeur open in the heart of downtown in a very [...]

For the 2008 Mardi Gras celebration Soulard declared: Let the Games Begin! But with Mardi Gras in St. Louis you never know what the weather has in store. Unlike New Orleans’ warm winters, St. Louis crowds usually bundle up for snow and freezing temps. Nevertheless—rain or shine, snow or freezing temps—the St. [...]

Emergencies, natural disasters, company crises…they come at you fast, and where they go the media quickly follows. You can’t always prevent these emergencies from happening but you can be prepared to handle the media that will follow.
To learn how you can be prepared for the unexpected, check out TVG’s most recent edition of StratigemTM on [...]