Happy Friday the 13th everyone! We’re about halfway through August, and it’s been another exciting week.  Here’s a few of the stories we’ve been following:

The St. Louis Cardinals and Cincinnati Reds generated the highest rating ever on Fox Sports Midwest this week. The teams were already battling for first place in the NL Central, add [...]

Twitter, Facebook, LinkedIn oh my! Last Thursday I had the pleasure of attending and presenting at the IABC (International Association of Business Communicators) St. Louis social media seminar titled “The Integrated Conversation.” In addition to networking with many talented communications professionals, the day was filled with discussion on social media best practices and [...]

Hello folks, I hope you enjoyed your week that started off with Valentine’s Day and Mardi Gras. Here is your Friday 5.

This year brought another successful Mardi Gras celebration to St. Louis.  Following the Soulard celebrations over the weekend, the Lumière Place Light up the Night Fat Tuesday Parade brought some 26 krewes out to [...]

What does social media mean for employees? Paul Van Klaveren, Director of Branding and Social Media at TVG, addressed this topic in his recent presentation at Webster University titled: Engaging Your Employees: Web 2.0. Below is a quick summary of the presentation.
Even if your organization isn’t formally using social media to communicate, you [...]

For those of you who still think social media is just a fad that will eventually fade away, don’t try selling that idea to members of the International Association of Business Communicators (IABC) – St. Louis, or to regulars of Social Media Club – St. Louis (SMCSTL) events. I attended two successful events last week [...]

When you think about what areas are driving the trends in social media, you usually think east coast or west coast, but who knew that St. Louis is becoming the rising star of social media hubs, right here in the heart of the Midwest?
Last week I attended two well planned, successful events discussing social media, [...]

One of the cardinal rules of communication is to know your audience, right? Well, as a St. Louis-based communications firm, more often than not, our audience is right in our hometown. So I thought it would be useful to take a look at the place TVG calls home.
First some facts:
• The city [...]