The three-day weekend is almost here! Before you head out, catch up on what was new this week:

The FTC recently announced action against a public relations firm for violating the Endorsement Guides for advertising.  This case highlights the importance of abiding by the principles of truth in advertising in online endorsements and testimonials.
St. Louisans have [...]

The rain has stopped in St. Louis just in time for the weekend! Happy Friday and enjoy a hot and sunny next couple of days. Here’s what was on our minds this week.

TVG is a finalist for the Top PR Firm in St. Louis! Check us out in the Best of the Best poll on [...]

Hello all, my name is Claire Eckelkamp and I am the newest member of the TVG team. I am a recent grad of the Missouri School of Journalism and I am thrilled to join this amazing staff! Here’s what else is new this week.

Memorial Day was this past Monday and gave us an extra day [...]

Looking to work in social media, marketing, public relations, graphic design or web development?  TVG is hiring entry level positions and summer internships so contact us at 314-991-4641 or direct message Kelly Ferrara on Twitter.
Most companies are working up strategies to join Facebook, but some people are talking about leaving the massively popular social network.  [...]

Hello folks, welcome to another Friday 5!

Our friends (and newest client) at 4ORCE made some big announcements today.  Formally known as NGAGE, the digital agency based in St. Louis has introduced its new brand and announced the opening of a state-of-the-art UX lab. They will host an Open House on Monday and you are invited [...]

Welcome to March everyone and our second month of the Friday 5.  I hope you are enjoying our new blog series.  What type of Friday 5 items are you most interested in?
Here are some of the highlights and tidbits from this week.

Casinos have been in the St. Louis news lately, and this week the region [...]

This week’s Friday 5:

Donna Vandiver returned from London after a meeting with the Pinnacle Worldwide network, where she serves as president.  The group of more than 50 privately-owned public relations agencies met to share best practices and initiatives for 2010.
The Olympics start tonight in Vancouver, Canada. Sponsors are using it as a way to continue [...]

This month St. Louis Small Business Monthly  (SBM) asked local business owners how to most effectively use Twitter. In addition to sharing some local small business success stories on Twitter, SBM features Donna Vandiver’s suggestion of the one-third rule when tweeting.  Check out more information on the one-third rule and other suggestions at the SBM [...]

Every day I receive e-mails inviting me to attend various conferences and training sessions related to social media, marketing, public relations, or all of the above.  Some days the e-mails are so frequent I simply delete them.
My question is– with all the professional development opportunities within the field of communications- how do you determine which [...]

Have you ever wondered what it was like to work for a strategic communications firm, or wanted to get the inside scoop on how things are done in a firm like The Vandiver Group, Inc. (TVG)? Well, look no further. Senior Account Executive Cassie McCloud, Account Executive Shelley Lester and Account Coordinator Kanna Taylor provide [...]